My quick concept overview

After looking at the company i came to the idea of using a ink droplet of some sort as the main aspect of my concept. The droplet is meant to represent how GFSmith provide the materials but its up to the client as to how they want them designed, so its both aimed at the company and the public. A ink drop is like the first of many that make up a printed design. So this first droplet is like the start of something...